La Croixé, the Catalan brand known for its elegant women’s fashion, has made a significant debut in the Wow Concept stores in Madrid.
Founded in 2013 by Samanta Rabassa and Noemí Martín, the brand initially focused on creating guest dresses and has since grown substantially. With this new step, La Croixé aims to further expand its reach, particularly in the United States and other key markets in Europe and Latin America.
Strengthening Domestic and International Presence
La Croixé’s strategy includes a robust domestic presence with two proprietary stores: one in Barcelona on Madrazo Street and another in Madrid on Jorge Juan Street, the latter opened in 2023. Beyond its stores, La Croixé’s dresses are available in eighty multi-brand retail points across Spain. The company projects a revenue goal of three million euros by 2025, reflecting its ambitious growth plans.
All of La Croixé’s production is proudly carried out in Spain, emphasizing high-quality fabrics and a preference for natural fibers. The brand’s designs are timeless, lightweight, and versatile, aimed at enhancing the silhouette of the wearer.
Looking ahead, La Croixé plans to expand its multi-brand channel presence in the United States and strengthen its foothold in various European and Latin American countries. These markets are currently being developed through international agents and distributors, setting the stage for La Croixé’s continued growth and success on the global fashion stage.
