In fact, the brand has always worked with fantastic artisans, tailors and craftsmen from Italy, but still, already so successful, recently decided to invest new modern techniques in technology. Pignatelli has revolutionized itself as a true global style maker designed for 360-degree elegance, ranging from everyday fashion to formal wear, and its pieces can be found in over 400 stores.

For this new collection, Creative Director Francesco Pignatelli explains, “The choice of wedding venues is now infinite, from a desert island to a mountain, so we have to adapt and vary creative proposals and fabrics, as well as formality and informality.” .

In this way, the proposal of this new collection opens up ceremonial suggestions, embracing new ideas and current needs. 

The origin of this new collection was inspired by the city of Marrakech, a city very characterized by its colors and scents, shapes and patterns. It is truly defined by the colors of its majolica and its spicy flavors, the enveloping aromas and that relaxed and vibrant embrace that blows through the corners. White is interspersed with jacquard ivories, with damasks illuminated by geometric or floral motifs and ennobled by magnificent embroidery. The bold color is a variation of direction, shades of coral pink from the ancient walls of the Medina, parakeet green, pumpkin orange, even sky blue, alternating with the classics of the brand: black and blue. 

This is how Carlo Pignatelli, a romantic adventurer and nature lover, was inspired in his ideas and creations, revolutionizing new vibes in the fashion world.